The Ultimate Guide to Producing Documentary Books

This haunt must have an interesting story. It’s where I’ll be if I write this series! Image © Jain Lemos.
Yesterday’s post on Book Production Schedules led to a reader asking me to write a blog series on producing documentary books. I’m flattered! Well, it would be a long series and something tricky for a blog format but it’s not a bad idea. This morning I came up with 33 chapters and I know I am missing a few.
The documentary book is vastly different from publishing a solo photographer’s images in a large format book. However, they share many common parts. I’ve done both and can assure you that so-called coffee-table books have unique parts that require a professional, experienced producer. In publishing lingo, this role is also called a book packager and I’ve learned from the best in the business. Here is the Table of Contents and you can start from the beginning or jump in where needed:
The Ultimate Guide to Producing Documentary Books
by Jain Lemos
- Getting Started
- Shaping the Subject
- Planning Distribution
- Planning Sales
- Figuring Timing
- Setting Absolutes
- Determining Specifications
- Developing a Budget
- Organizing Systems
- Scheduling Production
- Building a Team
- Assigning and Structuring Photography
- Hiring a Printer
- Finding Design Concepts
- Creating Marketing Materials
- Editing Images
- Sequencing the Book
- Writing a Manuscript
- Writing Captions
- Licensing Supplemental Content
- Designing the Pages
- Designing the Cover
- Reviewing Layouts
- Dealing with Changes
- Proofing Everything
- Getting Approvals
- Submitting Mechanicals
- Going on Press
- Shipping Books
- Launching
- Managing Fulfillment
- Coordinating Publicity
- Starting the Next Book
While we’re on the number, here is a list with 33 ways to stay creative. Naturally, “finish something” is last!
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This is a valuable and engaging blog for a wide spectrum of visual artists and readers. I write critiques, give opinions on everything and wonder about the future. I recommend the work of fellow colleagues and observe their processes. I offer suggestions on promotional campaigns and marketing plans and explain how they might be implemented at a particular point in a creative person’s professional career. My blog is unique in that readers enjoy a vast and eclectic mix of my resources and insider view of the industry. The overarching mission is to make sure that readers can gain practical advice on moving forward with their projects and careers.

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